Privacy Policy

Effective Date: [26/05/2025]

Your privacy matters to us. This Privacy Policy explains how Morocco Traverse (“we,” “our,” or “us”) collects, uses, and protects your personal data when you visit www.moroccotraverse.com. By using our site, you agree to the terms outlined below.

1. Introduction & Scope

This Privacy Policy applies to all users of www.moroccotraverse.com and governs how we collect, use, store, and share your personal information. It is designed to comply with global privacy regulations, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Information We Collect

We collect two types of information:

a. Information You Provide Directly

  • Name
  • Email address
  • Payment details (if making a purchase or booking)
  • Comments or messages submitted via forms or emails

b. Information We Collect Automatically

  • IP address
  • Browser type and device info
  • Location data (if enabled)
  • Pages visited and time spent on the site
  • Cookies and tracking data for analytics and advertising

3. How We Use Your Information

We use your personal information to:

  • Provide and improve our travel content and services
  • Process bookings or purchases
  • Send newsletters or respond to your messages
  • Customize your experience on our website
  • Monitor site performance and traffic
  • Comply with legal obligations

We only use your data when we have a lawful basis to do so.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to improve your experience. These may include:

  • Necessary Cookies – Required for site functionality
  • Performance Cookies – Help us understand site usage
  • Functionality Cookies – Remember your preferences
  • Advertising Cookies – Show relevant ads and measure their performance

You can manage or disable cookies through your browser settings. Some features of the site may not work properly if you do.

5. Third-Party Sharing

We may share data with trusted third parties, including:

  • Analytics providers (like Google Analytics)
  • Booking platforms or payment processors
  • Email marketing tools
  • Advertising partners (such as affiliate networks)

We only share data as necessary to operate the site and services, and we ensure that our partners respect your privacy.

6. User Rights & Choices

Depending on where you live, you may have rights to:

  • Access your personal data
  • Correct inaccurate information
  • Delete your information
  • Restrict or object to processing
  • Request data portability
  • Opt out of marketing emails

To exercise any of these rights, please email us at info@moroccotraverse.com. We will respond within the timeframes required by law.

7. Data Retention

We retain personal data only as long as necessary. For example:

  • Newsletter subscribers: until you unsubscribe
  • Booking or purchase records: kept for legal/accounting reasons (usually up to 7 years)
  • Analytics data: typically retained for 26 months

8. Security Measures

We take your privacy seriously and implement industry-standard safeguards to protect your data, including:

  • HTTPS encryption
  • Secure servers
  • Access controls and authentication
  • Regular security monitoring

Despite these measures, no method of transmission over the internet is 100% secure.

9. International Transfers

We may store or process your data outside your country (including the U.S. or EU). When we do, we use lawful safeguards such as Standard Contractual Clauses (SCCs) or work with providers certified under recognized privacy frameworks.

10. Children’s Privacy

Morocco Traverse does not knowingly collect personal data from children under 13 (or under 16 in the EU). If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we’ll revise the Effective Date at the top of this page. We encourage you to review this policy regularly to stay informed.

12. Contact Information

If you have any questions or concerns about this Privacy Policy or how your data is handled, please contact us at:

📧 info@moroccotraverse.com